Title: The Kids Are Alright: How to Inherit Fandoms & Win Over A Generation
From rawhide balls to VR pitches, soccer/futbol has continually evolved over more than 2,000 years, but today’s transformation is being driven by more than just gameplay. Join F.C. Barcelona legend and King's League founder Gerard Piqué, sports disruptor Overtime, innovative media tech company Channel Factory, and social platform giant SNAP for a deep dive into how emerging leagues are using tech and social media to redefine fan engagement. This panel will explore how platforms are not just broadcasting sports, but building communities, and rewriting the rules for a new generation of fans.
Speakers: Anmol Malhotra, Director, Sports & Media Partnerships, SNAP Dan Porter, CEO, Overtime Luiz Felipe Barros Chief Marketing Officer, Channel Factory
Moderator: Jessica Henrichs, CEO, Colle McVoy
Timing: Monday, June 16 12:00-12:30pm CEST
Monday June 16, 2025 12:00pm - 12:30pm CEST Main Stage
